Sunday, January 24, 2010

Ticketmaster - A Vast Left-Wing Conspiracy Theory


The Rockies made the three game series with the Sox this year part of a 'special package'. First, season ticket holders got a crack at buying more Sox tickets. Everyone with a season ticket can buy up to four. If you have more season tickets, you can get more than four. Second, they made Sox tickets available as part of 25-game "mini"-plans. Third, they gave up some seats as part of a lottery to normal people like me that only a few hundred people got. Needless to say, they sold out all three games before any tickets were officially on sale.

Now, there are hundreds and hundreds of tickets on Stub Hub. Cheapest is $29 for a $4 deep centerfield seat. Minimum for the worst (row 87) semi-infleid seat is $100. I hate everyone. Oh - I forgot to mention that the 'service fee' for Stub Hub adds another 10% of the total ticket price PLUS $5 for eDelivery. What a crock. So Ticketmaster got the fees for selling the ticket originally, to people who were never going to use them, but simply are going back and reselling them for a profit, of which eBay, owner of StubHub, then gets another 10% plus $5 of a new, higher ticket price. (Note that Ticketmaster owns Ticketsnow, and doubledips there.)

Not a new story, but one that is so ridiculous I can't believe it. I did a b-school case at CU on this and how Pearl Jam, at the height of their fame, tried to fight Ticketmaster and lost badly in court and in practice trying to avoid them in their concert venues.

I'm going to put my great brain on this and determine how to end the need for expensive third party ticket vendors like Ticketmaster, et al. In this digital age of ticketing, they offer, at best, VERY LITTLE value and make a mint. Blah.